PERSON FIRST

> Generate the person, the action, and the bridge — before any word arrives. If a word arrives first, discard. Start again.

The phrase that arrives first

is a phrase that arrived first

somewhere else.

// THE FOUR STEPS

STEP 01 // PERSON

One human. One moment. Not a segment. Not a persona. Where are they sitting. What did they just read. What are they tired of. Name it.
STEP 02 // ACTION

One observable thing they do after the words land. Click. Reply. Save. Paste. Not "engage." Not "convert." A thing you can see.
STEP 03 // BRIDGE

The lever between the person and the action. Named. Specific. "Curiosity" is not a bridge. "She is tired of the soft version and will paste a hard one without owning it" is.
STEP 04 // GENERATE

Only now. Each sentence either activates the bridge or is decoration. Decoration is cut first.

// FAILURE MODES

> Filling in the person after the phrase is written. The phrase will look right. The person will be a hallucination.
> Treating the bridge as a label. "The bridge is curiosity" is a word, not a bridge. A bridge has moving parts.
> One candidate, called done. One candidate is no comparison. No comparison is no test.